No black boxes. No vague promises. This is exactly how we take a brand from wherever it stands today to the publications its audience already trusts.
We open with questions, not a pitch. Where has your brand been covered? Where do competitors appear that you don’t?
The clearest starting point is usually our free Editorial Authority Audit, an AI-assisted read of your current footprint, AI citation presence, and competitive standing. It gives both sides an honest picture before any money changes hands.
If we’re not the right fit for your stage or goals, we’ll say so. Start with the free audit →
Your story takes shape here, and you stay in control of how your brand is represented throughout.
We develop the editorial angle for each piece, the narrative that makes your brand genuinely worth covering, and share it with you first. We refine it together before anything reaches an editor.
We also line up your candidate outlets: for every placement in your plan, five target publications within the agreed tier. You set the tier mix when you subscribe, and the full breakdown lives on our pricing page.
This is the engine of everything we do, and the mechanic that protects you. We guarantee the tier, never a gamble on one masthead.
We take your agreed angle to all five candidates, some through long-standing relationships and others through fresh outreach. Our commitment is to land at least one of the five, at the agreed tier, for every placement.
Every piece is genuinely editorial, meaning bylined, indexed, and permanent. No advertorials, no pay-to-play. Full terms sit in our refund policy.
A placement isn’t the finish line. It’s an asset that keeps working as the next one lands.
As pieces go live, you receive published URLs and a transparent record of what was delivered against your plan. You always know what’s live, what’s in review, and what’s next.
Because editorial authority compounds, each month builds on the last. Early placements establish the breadth that AI engines and search reward, which makes later ones land more easily. See real outcomes on our case studies →
Start with a free Editorial Authority Audit, or book a strategy session to talk through what the process would look like for your brand.