Service · AI Visibility

When buyers ask AI,
be the answer.

More of your buyers now open ChatGPT or Google’s AI Overviews before they open a search bar. AI Visibility makes sure that when they ask about your category, your brand is in the answer, cited from the publications these engines already trust.

// Why it matters now

Search just split in two.

Ranking on page one used to be the whole game. Now there are two games. Research suggests the overlap between page-one Google results and the sources AI engines actually cite has fallen below 20%, which means you can win search and still be missing from the answer your buyer reads.

Overlap: page-one Google & AI-cited sources
A few years ago0%
Today0%
0%
of buyers now begin product discovery with AI rather than a search engine.
// How it works

How an AI answer gets built, and where we come in.

AI answers aren’t pulled from thin air. The engine retrieves the sources it trusts, then writes an answer from them. We can’t reach inside the model, and we don’t pretend to. What we shape is what it reads.

01
Buyer asks
Someone asks an AI engine about your category, in their own words.
02
It retrieves
The engine pulls candidate sources it trusts, heavily weighted toward editorial and media coverage.
The layer we shape
03
It synthesizes
The model writes one answer from those retrieved sources, naming only a handful.
04
You’re cited
If your coverage is what it read, your brand is in the answer, with the source shown.
// What it involves

What we actually do.

A

Get cited where engines read

We place you in the authoritative, genuinely editorial publications AI engines lean on when they build an answer. Real, indexable coverage, the only kind that feeds one.

B

Seed the quotable facts

We put clean, consistent, quotable facts about your brand into circulation, the kind these systems latch onto and repeat.

C

Keep your story consistent

We align how you’re described across the web, so the model reads one coherent brand and one clear category association, not a scattered signal.

// Our process

How a campaign runs.

01
Map the prompts
We identify the real questions your buyers ask AI about your category, the ones where being named actually matters.
02
See where you stand
We look at how you surface in those answers today, and which competitors are being cited in your place.
03
Place and seed
We earn coverage in the sources those answers draw from, and seed the facts worth repeating across them.
04
Reinforce
We keep the signal consistent over time, so your presence compounds rather than spikes and fades.
// What results look like

Presence that compounds.

This isn’t a switch you flip. AI citation presence builds the way authority always has, gradually, then noticeably, as coverage accumulates and the engines re-read the web. Most clients see the shift take hold over a three-to-six-month window.

We keep an eye on how you’re surfacing for your category’s key questions along the way, so the progress is something you can watch, not just take on faith.

AI citation presenceCompounding
Month 1Month 3Month 6+
// Why us

We didn’t learn a new trick. We aimed an existing one.

Most agencies discovered AI visibility last year and are still working out the mechanics. Here’s what they’re catching up to: the research is consistent that AI engines lean hardest on news and credible editorial coverage when they decide who to cite. That is the exact thing we have built our entire business to earn. So when we work your AI visibility, we’re not running an experiment on you. We’re pointing a proven editorial engine at the surface where your buyers are already looking.

AI Visibility is included on Growth Authority Full Authority Compare plans →
// Questions

Straight answers.

No, and be wary of anyone who says they can. Nobody can reach inside these models and place a name. What we can do is shape what they read, the authoritative sources and how consistently you’re described, which is what actually moves whether you get cited. We’re upfront about that because it’s the honest version, and it’s the version that works.

Ranking and being cited have pulled apart. Research suggests page-one Google results and AI-cited sources now overlap by less than 20%. Solid SEO still helps, but it no longer guarantees you’re in the AI answer. That’s a separate discipline, and it’s the one this service handles.

The ones your buyers actually use, engines like ChatGPT, Claude, and Google’s AI Overviews. The underlying work, earning authoritative coverage and keeping your description consistent, is what these engines have in common, so it carries across them.

It compounds rather than switching on. Most clients see it take hold over three to six months as the coverage builds and the engines re-read the web. Early movers tend to lock in citation share while a category is still uncontested.

We keep an eye on how you surface for your category’s key questions, so you can see the movement rather than take it on trust. We treat that as a compass for the work, not a scoreboard we ask you to grade us against.

// Go deeper

Understanding AI Visibility.

Visit the blog →
// Ready?

Show up where your buyers are already looking.

Tell us about your brand and your category. We’ll map where the opportunity is and how to take it.